Invest in Basingstoke
Basingstoke Borough Council hired creative agency Kolab to help position it as a great place for businesses to relocate, and for investment. Part of the challenge was to establish its credentials as a social, sporting and cultural centre that offered much more than people realised.
Working with Kolab, we helped create a tone of voice for all the council’s business communications that would embody the town’s energy, confidence and can-do attitude. Once completed, we wrote the town’s new investment website to complement Kolab’s brilliant branding work.