The Overlord
The Talent Hunter
The Facilitator
The Negotiator
The Polyglot
The Dreamer
The Overlord
As a journalist, John has written for national newspapers and authored numerous books. As a copywriter, he has worked for all kinds of public, private and third-sector organisations.
He founded Write Arm in 2012 with the bright idea of exploiting the talents of a throng of gifted writers, then retiring to a tropical island. It didn’t quite work out that way as he found that he liked the buzz of meeting clients and winning new business.
These days he’s usually to be found working on business strategy and staring at spreadsheets.
The island can wait.
The Talent Hunter
Rosie’s had a deep appreciation for the power of language ever since childhood, when she twigged that some ways of asking for a chocolate biscuit yielded better results than others.
The Facilitator
Originally from Somerset, Cathy took a degree in English literature and sociology in order to indulge her love of words and people. After a move to Brighton, she found her niche in internal communications and spent many happy years delivering comms strategies for a global insurance business.
The Negotiator
Becky started her career making props (very badly) for Sky Sports, before being lured by the bright lights of showbiz.
Having worked as a publicist for international TV and film clients, she went on to found a talent agency for stylists, photographers and make-up artists, and a US photo shoot production company.
Never happier than when having a natter with clients or writers, her obsession with keeping everyone happy made her a perfect fit for Write Arm. We keep her away from the props department though (at least we would if we had one).
The Polyglot
Having learned English by watching Star Wars when she was four, Mariana was always likely to land a career in foreign languages.
It took her a while though, as she first got a masters in educational psychology, then ran her own clinic, before her love of the UK music scene brought her to London. Eventually she joined Write Arm where, as head of multilingual services, she marshals a worldwide team of linguists. As you’d expect, the still loves to learn new languages, though she admits to struggling with Ewokese.
The Dreamer
After spending the past 6 years producing video content for the likes of Sky, Channel 4, Tate Modern, and BBC Three, Scott is a key member of our daily operations team.
Since studying Film and Creative Writing at university, Scott has enjoyed writing as a hobby and his love of writing screenplays and fictional short stories will bring a fresh perspective to the Write Arm team.
Write Arm have been a great partner for Re:signal, helping to create outstanding content at scale across a range of sectors and audiences.
Kevin Gibbons, Re:signal
What people sayWe have been working with the Write Arm team since 2018. They were hired based on a competitive tender to write copy for a biennial report website. At short notice, we also needed a printed report, written in a formal annual report style. They met this challenge and delivered two excellent products, on time and on budget. We were pleased that Write Arm won the tender and that we will have the benefit of their expertise and support this year.
Neil Ford, Commonwealth Secretariat
What people sayWe were over the moon with what we achieved together. Write Arm were able to communicate our core brand messages as they had been writing for us for years. The team is friendly and always provide prompt updates.
Alannah Wiseman, Maldon Salt
What people sayMany thanks for your diligent and knowledgeable work done to complete the analytical report for future workplace case study and our product Mall catalogue in a timely manner. Please extend my sincere thanks to the whole team. I have also enjoyed the opportunity working with you and look forward to future opportunities to come.
Nancy Guo, Sunon
What people sayThe proof to us that the copy is working is that potential clients are showing their excitement for what we are doing, how we are doing it, and… we are winning business. We wouldn’t hesitate to recommend Write Arm, and will continue to work with them on all our future projects. Thank you Write Arm!
Richard White, 365 InHouse
What people sayWe’ve been using Write Arm on an ad hoc basis to source writers with niche expertise to supplement our in-house team. Despite often giving them extremely short notice and very specific asks, they’ve managed to come back fast with options for potential people, and proved very flexible and understanding when plans have needed to change – and all at extremely reasonable prices.
James Clive-Matthews, Group SJR
What people sayThey consistently produce work of an excellent quality, are reliable and responsive, and they’re nice to deal with too.
Ryan Welmans, Sopro
What people sayWrite Arm provided the perfect solution. They’re easy to work with, excellent listeners, they also contribute and collaborate well which is what was needed on this project. The result is meaningful, considered copy which has real impact.
Nick Pulley, Selective Asia
What people sayBeing able to access highly experienced copywriters has made our marketing and communication projects easier to deliver because of the quality and professionalism they bring.
Nic Hamilton, Ordnance Survey
What people sayWorking with the Write Arm team was a breeze. They were an extension of my team and helped me provide top-quality content at a scale the client just couldn’t have managed. They were thrilled with the result, and I was too.
Trisha Brandon, RSPCA
What people say
